Social Media & Strategic Benefits

Richard Dobing

Check out Richard’s recent article in

In this article Richard talks about the importance of Social Media and how every business should have a social media plan and presence.

Richard Dobing (@strategicben), a small business advisor at Strategic Benefits & Insurance Services Ltd. in Kingston, Ont., strongly suggests that advisors take a social media course or hire a consultant for a few hours who can show them the ropes.

“Once you have the training and see how easy it is, you’ll see it’s not time consuming and it can be very effective,” he says, adding that he spends only 15 minutes a day interacting and sharing on social media networks.”